NOVOMATIC-owned iGaming giant Greentube has acquired the majority of crypto gambling platform CashBet and its cryptocurrency CashBet Coin (CBC).
As part of the deal, Greentube also plans to integrate CashBet’s blockchain technology as it makes further moves into the crypto space.
The acquisition comes on the back of their partnership last year, which saw Greentube agree to include the CBC token as a payment for Greentube’s B2C social casinos.
In a press release about the acquisition, the Austrian-based gaming company said they saw the acquisition of the CBC as an opportunity to boost Greentube’s social gaming portfolio.
Social gaming has been high on Greentube’s agenda as they look to diversify their portfolio, and they see cryptocurrency and blockchain as a way of extending their position.
Greentube has been in gaming since 1998 when it launched its first game: a 3D sports game - Ski Challenge, when the company was called Dürrschmid&Reisinger. Read More