Barry Silbert, Founder and CEO of Digital Currency Group, recently spoke about the DropGold campaign initiated by Grayscale, during an interview with Yahoo Finance. The CEO also explained why investors should opt for Bitcoin, instead of gold.
During the interview, the CEO was asked about the “number one thing” that had to be broken in terms of viewpoints, considering that the campaign was about getting people to start pouring their gold money into digital gold. To this, Silbert began by stating that the ad campaign was designed to be “provocative” and “start a conversation”. He also stated that the ad campaign had registered over a million views so far, excluding TV commercial numbers.